Brand Therapy for Founders
Uncomfortable truths worth sitting with. Twice a week.
The quiet extra that multiplies.
Design the emotion before the interface.
Conviction shows up in the choices you refuse to compromise.
Most brands fade because they chase approval.
Growth starts long before the data agrees.
Momentum makes it easy to ignore what’s slipping away.
Your words shape the work.
Clear words build strong brands.
Efficiency is useful until it starts killing joy.
AI made it easier to make content, not connection.
Growth slows when everyone’s building their own version of progress.